"A Real Farmer's Brand"
New Holland is a global agricultural equipment brand owned by CNH Industrial. Known for their distinctive blue color and practical engineering approach, New Holland tractors offer excellent value across all size categories. The brand has a particularly strong presence in the utility and agricultural tractor segments, where they compete directly with John Deere and Case IH.
New Holland's roots trace back to 1895 in New Holland, Pennsylvania, where the company began manufacturing agricultural equipment. After various mergers including with Ford's tractor division, the brand became part of CNH Industrial in 1999. Today, New Holland combines American heritage with Italian engineering under the CNH umbrella.
New Holland uses FPT Industrial engines, which is also part of CNH Industrial. These are purpose-built agricultural engines designed specifically for the demands of tractor applications. Some smaller models may use engines from other manufacturers.
New Holland acquired Ford's tractor division in 1991, and many Ford tractor designs continued under the New Holland name. While Ford tractors are no longer produced, New Holland honors the heritage and provides parts support for older Ford models.
New Holland tractors have a solid reputation for reliability, particularly in the utility and agricultural segments. Owner satisfaction scores are generally positive, and the brand benefits from CNH Industrial's manufacturing expertise and global parts network.
New Holland typically offers 5-15% lower pricing than comparable John Deere models while providing similar capabilities. John Deere may have advantages in dealer density and resale value, while New Holland often excels in cab comfort and visibility.
New Holland tractors are manufactured at various CNH Industrial facilities worldwide. Key production facilities include plants in Racine, Wisconsin (USA), Jesi and Modena (Italy), and various locations in India and Brazil.
New Holland
$35,000
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